The National Auctioneers Association created the Auction Technology Specialist (ATS) professional designation to provide Auctioneers with training in today's technology, as well as provide instruction on how to use technology to improve one's auction business. In today's marketplace, technology and the Internet are affecting the way consumers choose to buy and sell goods. Adapting to advances in technology and meeting the expectations of your clients via the use of the Internet is becoming an industry standard. The ATS program was developed to assist Auctioneers in their use of technology in their auction business.
The ATS program consists of two sections. The first section takes place online using the Microsoft eLearning Center. This part of the course provides students with introductory training in using the Internet. In addition to introductory training, the Microsoft eLearning Center also provides training on new digital technology, as well as information on digital audio, photography and video.
Microsoft eLearning Center (Required)
ATS students must complete and submit a signed and dated copy of their assessment test scores (Minimum 80% grade required) before participating in the classroom portion of the program.
The Internet and World Wide Web
- Launch e-learning course (Only available with Internet Explorer)
- Download e-learning course (33.0 MB)
- Take assessment test
- Launch e-learning course (Only available with Internet Explorer)
- Download e-learning course (17.1 MB)
- Take assessment test
The second section of the course involves 3 days of classroom instruction. The following topics are covered:
- Lead Generation and Prospecting
- Digital Photography and Video
- Internet Marketing
- Payment Processing
- Websites
- Inventory Management
- Image Hosting
- Types of Auctions and their Technology Needs
- Enterprise Integration
- Computer Marketing Strategy
- Building an Online Community
ATS students must complete both courses of the program and submit documentation of two online auctions: Live-Online Auction and Static Online Auction. Auctioneers must complete 24 hours of continuing education every three years and pay an annual designation fee to maintain their ATS designation.
Course Materials
The course materials for ATS will be provided to you through a download. Information will be sent to you the week before ATS to download the course materials. You will need to bring with you to class a lap top computer equipped with:
- Microsoft Office including Microsoft Word, PowerPoint, and Excel
- A USB port
- The ability to open and view a 25 MB file
Contact The Hampton Inn & Suites Oklahoma City/Bricktown at (405) 232-3600 and use group ID: ATC or visit the hotel's website :
Hotel reservation cutoff is July 6th for group discount. Reservations and changes will be accepted on a space-availablebasis only. Conference rates are subject to change at any time.
For airfare reservations, contact NAA Travel at (877) 363-9378.
Registration Fees
| Member | Non-Member | |
|---|---|---|
| Register by July 6, 2012 | $545 | $825 |
| Register by July 27, 2012 | $645 | $925 |


