Entry fees

$20 per regular entry
$40 per entry for Campaign of the Year

Contest deadline

February 19, 2021 

Entry process

To submit an entry into the Marketing Competition, complete a separate entry form  for each submission. All entries must be submitted by Feb. 19, 2021. In 2021, certain categories will be allowed to submit digitally. This typically applies to video and audio content. See entry form  for details on which categories are eligible.

General Rules
  1. Entries must be reflective of the auction industry in some capacity and must have been created between Jan. 31, 2020 and Jan. 31, 2021.
  2. Each entry must be accompanied by a $20 entry fee. Campaign of the Year requires a $40 entry fee.
  3. Every entry requires an entry form and a corresponding registration form.
  4. Printed entries must include two copies.
  5. The member whose name appears on the entry form must be a current member of the NAA, or the entry will be disqualified. Forms must clearly list the member name and official company name, as this cannot be changed once submitted.
  6. The NAA reserves the right to move an entry to another category if it does not clearly meet the criteria for the category in which it was entered.
  7. Submissions will not be returned.
  8. Images submitted for this contest may be used in future Auctioneer magazines or for other NAA promotional and marketing purposes.
  9. Each entry will be judged by a panel of marketing professionals according to standards of excellence. Entries are not judged against one another, but rather by a pre-determined set of criteria to reach certain award levels.
  10. All entries are eligible for a “Best of Show” award. Awards will be given for photography, print and digital.

Download entry form



Judging method

Judging will be based on standards of excellence. Your entry will not be judged against others, but on whether or not it meets a certain set criteria in three different levels. Winners will be awarded trophies for platinum, and gold level, and honorable mentions will receive certificates. Anything that does not meet the minimum standards of excellence will not receive an award.

Conference & Show Marketing Competition Reception

Awarded trophies will be shipped right before Conference so that members receive them upon returning home, and placeholders will be used for photo ops at the Marketing Competition Reception at Conference & Show, sponsored by USA TODAY.

2020 Award Status

All awards have shipped. 
 

2020 Award Recipients

Creative marketing and advertising in the auction industry is essential when it comes to the success and growth of an auction company.

Presented in partnership with USA TODAY, the NAA Marketing Competition allows NAA Auction Professionals the opportunity to showcase their innovative creations over the past year while vying for top awards for their marketing and advertising materials.

Presented in partnership with


Won a NAA Marketing Competition award? Share your news with the NAA Marketing Competition award press release template.