Exploring Auction Specialty Opportunities


Get strategic insights and practical tools to move the needle in your auction specialties and explore opportunities to expand the specialty offerings in your business. This class will wrap up with Q&A roundtables with each specialty instructor, providing you an opportunity to ask question or dive deeper into the specialties that matter most to you and your business.

Benefit Auction Specialty

This class provides an overview of three vital elements of fundraising auctions - a timeline focused on fundraising vs. friend-raising, revenue generating activities over and above the live and silent auction, and implementation of a fund-a-need. Through a case study you’ll see how hiring a professional fundraiser and implementing even a few ideas can make a huge financial difference for a nonprofit. Explore what most impacts fundraising success and improves outcomes to move the needle for both you and your nonprofit clients.

Upon completing this session, you will be able to:
  1. Describe three vital elements of fundraising auctions
  2. Explain the value of hiring a professional fundraiser to a nonprofit organization
  3. Identify ways to impact fundraising success and outcomes for you and your clients

Personal & Commercial Auction Specialty

More information coming soon.

Real Estate Auction Specialty

In this class you’ll explore tips, tools, strategies, and tactics that will increase your real estate auction success or perhaps motivate you to consider this specialty as a new opportunity. From knowing the hard questions to ask and when to say no, to determining how to sell and what pictures and videos to use, to licensing and staying out of lawsuits – you’ll walk away with actionable ideas to raise your bottom line and ensure satisfied clientele.

Upon completing this session, you will be able to:
  1. Identify benefits and challenges of selling online, live auction, or traditional real estate
  2. Explain the importance of licensing, researching, questioning, and saying no
  3. Define your motivation and how to set yourself apart

Appraisal & Valuation Specialty

More information coming soon.

Contract Auction Specialty

The auction industry is constantly changing so it is imperative to keep up with the changes, improvements, and needs within. Qualified contract auction professionals are in high demand within the auction industry. No matter your time in the profession or experience with contract work, having excellent auction skills will put you a step ahead in your own contract work and understanding what auction businesses need from contract workers will set you up to hire great contract auction pros wherever and whenever your business needs them.

Upon completing this session, you will be able to:
  1. Explore the need for contract auction professionals
  2. Prepare yourself or your auction business for contract work
  3. Identify contract auction opportunities relevant to your business

About the Instructors

Christie King, CAI, AMM, BAS | C. King Benefit Auctions, LLC
Darron J. Meares, CAI, BAS, MPPA | Meares Property Advisors
Troy D. Lippard, CAI, AARE | Lippard Auctioneers, Inc.
Tim Luke, CAI, BAS, MPPA | TreasureQuest Group, Inc.
Laura M. Mantle, CAI, CAS | Mantle Auctioneer, LLC