Smarter Digital Marketing for Businesses Great and Small

Speaker: Nick Westergaard

During this myth-busting and actionable session, you’ll discover how getting scrappy can help you put your brains before your budget, do more with less, and simplify your marketing in today’s complex world.

Upon completing this session, you will be able to:
     1. Create a scrappy marketing strategy grounded with solid business objectives that shows what channel or platform works best when.
     2. Simplify content marketing with four easy-to-employ hacks.
     3. Measure what matters in social media and digital marketing for continuous improvement.

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