Dayna Neumann

Dayna Neumann serves as Chief Marketing Officer at United Direct Solutions, headquartered in Louisville, Kentucky. She joined the team – which now includes more than 150 employees – in 2018. At UDS, Dayna leads a team specialized in transforming complex projects into user-friendly services. Bridging gaps in audience engagement, address inefficiencies, ensuring compliance, and streamlining workflows through automation. Helping clients unlock the most effective ways to connect with their customers and find new ones, using the latest tech and platforms to manage everything from a digital state through to the best outputs that get the results the client expects. Dayna has been combining her love of the game, strategy and competitive drive since the late and great Harry Quadracci personally hired her in 1998 to join the Quad/Graphics Executive Training Program. She went on to run that program and spent time in the LA, Boston and D.C. Sales offices where she honed her sales skills. As the industry continues to evolve, Dayna has helped shepherd UDS to invest in digital communication platforms to make an omnichannel approach mailing campaigns work harder (we’re seeing 20 to 40 percent increases in response rates to mail alone!) without clients working any harder.