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Promotions

A Pillar of NAA: One of Our Four Cornerstones


NAAs the voice of the auction profession, the NAA holds the mission to serve its members through four key cornerstones—one of which is Promotions. The Promotions Cornerstone is responsible for encouraging public understanding and appreciation of the auction method of competitive bidding, while also showcasing the value that professional auctioneers bring to every transaction. This cornerstone leads strategic initiatives that raise visibility and awareness, such as the Behind the Gavel campaign, National Auctioneers Week, The Auction Advocate podcast, The Auctioneer magazine, and more. These efforts not only highlight the professionalism and impact of NAA members, but also elevate the broader auction industry by reinforcing trust, credibility, and the unique benefits of the auction method. Through storytelling, media, and member-focused content, promotions plays a vital role in strengthening both the association’s voice and the profession’s standing nationwide.

Questions?

Contact Taven Wohlford at 913.563.5436 or email communications(at)auctioneers(dotted)org.

Interested in joining the NAA Promotions Cornerstone?

The National Auction Association is looking for passionate, forward-thinking members to help lead the charge in promoting the auction industry into the next decade. If you’re ready to make an impact, consider applying for the NAA Promotions Cornerstone.

The application period for the 2026–2027 Promotions Cornerstone will be announced in Spring. We encourage interested members to start preparing for the next cycle.

Who Can Apply?

To be eligible for the Promotions Cornerstone, applicants must:

  • Be a current NAA member for at least three years
  • Hold at least one active NAA designation

If you meet both of these requirements, you’ll be eligible to move forward with the application process once it opens. If not, now is a great time to build your qualifications!

Have questions or want to learn more? Please reach out using the contact information listed above.

Let your voice help lead the promotion of our profession!


Promotions Cornerstone Committee

Mission & Vision

The National Auction Association serves auction professionals by providing services built on four cornerstones: Advocacy, Community, Education, and Promotions.

Our vision is to be the unified voice of the auction profession, championing the interests of auctioneers everywhere.

Values Statement

We intentionally welcome all auction professionals. We do this without adherence to any social, religious, and/or political affiliation or creed.

We endeavor to foster a climate of purposeful inclusion, an environment where all can feel safe, valued, cared for, and given an opportunity to form meaningful connections with each other.

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