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About NAA Education

Built on a Legacy. Focused on What’s Next.

Great auctioneers aren’t born. They’re built.

And for decades, the National Auction Association has been at the center of that transformation.


Where It Started

Long before NAA Education became what it is today, one thing was clear: this industry needed a higher standard.

In 1976, the Auction Marketing Institute (AMI) was founded to deliver advanced auction education. It quickly became the premier training ground for auctioneers who wanted to take their skills seriously.

For years, AMI and the National Auction Association worked alongside each other, serving the same mission from different angles.


A Defining Moment

In the early 2000s, leadership made a bold decision.

Instead of operating separately, NAA and AMI merged to strengthen the future of auction education and ensure long-term impact for the profession.

That merger, completed in 2003, didn’t just combine organizations.
It unified a vision: to create the gold standard for auction education.


What That Means Today

Today, NAA Education is more than a program. It’s the engine behind professional growth in the auction industry.

From foundational learning to advanced designations, every offering is built to help auctioneers perform at a higher level.

You’ll find NAA Education in:

  • Industry-leading designation programs like CAI, AARE, BAS, and CES
  • The Auction Institute® and online learning
  • Live education at Conference & Show
  • Advanced summits and specialty training events
  • Ongoing continuing education that supports licensing and growth

Designed for Real-World Impact

This isn’t theoretical training.

It’s education built by auctioneers, for auctioneers, focused on what actually works in the field.

  • How to win more business
  • How to serve clients at a higher level
  • How to adapt as the industry evolves

The goal is simple:
Give you the skills and confidence to perform better, compete stronger, and grow faster.


Guided by the Industry

NAA Education is led by a dedicated committee of experienced professionals who ensure every program remains relevant, rigorous, and valuable.

Because education should never stand still.
And neither should you.


Keep Building Your Edge

The best auctioneers never stop learning.
They invest in themselves, their skills, and their future.

NAA Education is how they do it.


Questions?

Contact the NAA Education team:
📞 (913) 541-8084
📧 [email protected]

Mission & Vision

The National Auction Association serves auction professionals by providing services built on four cornerstones: Advocacy, Community, Education, and Promotions.

Our vision is to be the unified voice of the auction profession, championing the interests of auctioneers everywhere.

Values Statement

We intentionally welcome all auction professionals. We do this without adherence to any social, religious, and/or political affiliation or creed.

We endeavor to foster a climate of purposeful inclusion, an environment where all can feel safe, valued, cared for, and given an opportunity to form meaningful connections with each other.

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