The Kathy Kingston Benefit Auction Education Fund Special Appeal

Scott Robertson will lead the Special Appeal for the Kathy Kingston Benefit Auction Education Fund.

This session will honor her legacy while providing practical insights into creating powerful Special Appeal moments that inspire generosity and maximize impact. Attendees will learn how Kathy's teachings continue to shape fundraising events and learn how her leadership helped establish and grow the Benefit Auction Summit.

Upon completing this session, you will: 

1. Understand Kathy Kingston's lasting impact on the fundraising auction profession and the Benefit Auction Summit.
2. Learn the core principles that make a Special Appeal compelling and donor-centered.
3. Observe the storytelling, mission moments, and emotional connection that influence donor participation.
4. Following the Special Appeal, attendees will have an opportunity to ask/identify/comment on the techniques used, share their own best practices that stem from Kathy’s teachings, and identify the practical techniques used to increase engagement and fundraising results during a Special Appeal.