Mastering the Art of Business Development

Depending on your business goals, developing your business may mean expanding your focus and prospecting in new markets or narrowing your focus and prospecting in specialized markets. This class will share with you how to develop your business through strategic prospecting, delegating, and recruiting and retaining support staff. You will walk away with guidelines and expectations providing a structural outline that could be used to develop or update your own company manual.

Upon completing this class you will be able to:

  1. Describe the strategic value of expanding or specializing your business development
  2. Identify how delegating can be possible and profitable in your business
  3. Explore various strategies and incentives for recruiting and retaining support staff
  4. Develop or update your company manual with business development guidelines and expectations



Your Instructors

Tim Keller, CAI, AMM, BAS, CES | William T. McLemore, CAI | Anne Nouri, CAI, AARE, BAS, GPPA