Professional Valuation Specialist (PVS)

Wednesday-Saturday, December 11-13, 2025 at Designation Academy in Las Vegas, NV*

Professional Valuation Specialist is new to Designation Academy in 2025!  

Gain the tools to speak confidently about value in today’s competitive marketplace with the Professional Valuation Specialist (PVS) designation - the next evolution in valuation education for the auction industry. Open to anyone working within an auction company, this course delivers a clear understanding of valuation principles, methodologies, and market dynamics without crossing into appraisal practice. You’ll learn to interpret market trends, evaluate personal property across categories, and communicate value effectively with clients, sellers, and buyers. By completing the program, you’ll strengthen your role as a trusted advisor, position yourself as a leader in valuation knowledge, and create new revenue opportunities, while also gaining a stepping stone toward advanced appraisal education.

Upon completing this class, you will be able to:

• Differentiate between valuations and appraisals, and know when each is appropriate.
• Apply valuation methodologies to determine accurate and defensible values.
• Conduct research using trusted databases, digital tools, and AI to support your work.
• Prepare professional agreements, reports, and documentation with confidence.
• Communicate effectively with clients to set expectations and deliver results.
• Integrate valuation services into your auction business to enhance revenue and client trust.
• Leverage your PVS designation to grow your services, reputation, and career opportunities.

Who should invest in attending PVS?

• More information coming soon!

Requirements to Earn the Designation

• Be a member of the NAA
• Register for and attend all 24 hours of the PVS designation class
• Once earned, to maintain the designation you must:
  • Be a member of the NAA
  • Pay the annual designation fee of $35 by October 31
  • Complete 24 hours of continuing education (CE) every three years

PVS Instructors

• Karin Costa, AMM, CES, MPPA
• Jason Deel, CAI, GPPA, CES, AARE
• Tim Luke, CAI, BAS, MPPA 
• Megan R. Mahn Miller, MPPA 
• Edith Parish-Kohler, CAI, GPPA
• Richard D. Schur, CAI, AMM, BAS, MPPA 

*Cancellations must be made at least 30 days prior to the course to receive a refund, minus a $50 cancellation fee. Cancellations made less than 30 days prior will be entitled to a 50% refund of registration fees. No refunds less than two week prior. Substitutions are encouraged.