Why Superior Strategy Always Produces Superior Profit

Guest Speaker, William Hassle

Most small business owners work harder every year but struggle to produce consistent, predictable profit. This session shows owners and managers how superior strategy, not hustle, volume, or talent, drives superior financial results. Attendees will learn a clear, repeatable strategic framework for identifying what truly matters in their business, eliminating wasted effort, and aligning daily decisions with long-term profit. The outcome is clarity, control, and a practical strategy system that can be applied immediately.

Upon completing this session, participants will be able to:

1. Diagnose why their current business strategy is not producing consistent, predictable profit.  
2. Identify the few strategic priorities that matter most to financial performance and growth.  
3. Apply a repeatable strategy framework to guide daily decisions and resource allocation.  
4. Replace reactive, hustle-driven activity with disciplined strategic execution tied to profit.